Overview: This concept sees Facebook as an interface for the people, where they interact, communicate and discover. The huge blue wall stands for the whole sphere of Facebook where people might find diverse information, social relations, inventions and developments.

Design Theme: The clear blue color contrasted with the grayscale environment of the picture suggests that there is Facebook, which adds colors and vividness to the lives of people who otherwise feel bland and dispersed. As the only person in the picture of the design stands for the user, which is every person who is at the fence waiting to try their possibilities with Facebook.

Experience and Message: It evokes a feeling that, through Facebook, everyone can reach out or forge new connections: It communicates that each person, the user of Facebook, has doors to a world of new possibilities, that they can search, find, and join.

The concept is based on Apple’s emotional connection with customers and employees, being part of one big family.

At ISG we value our customers and our people as a part of our family, we champion inspiring minds and support them to thrive as an individual and as a whole family.

We have delivered multiple projects for Apple around the world where we created a space for you to thrive and being a part of this family we will provide you with a space where your people will be emotionally connected and be themselves.

The concept narrative for this cover design combines Citibank's iconic umbrella logo with a promise of delivering a secure and thriving environment. The red semi-circle, reminiscent of Citibank’s umbrella, symbolizes protection and security, echoing Citibank's commitment to safeguarding its clients' financial well-being. This umbrella motif represents our dedication to creating a space where Citibank can operate confidently and thrive.

In this design, we aim to create more than just a physical office space; we are crafting a secure, resilient environment that embodies Citibank’s mission. This space will serve as a safe haven where Citibank can confidently pursue its goals, knowing it is built on a foundation of protection and support.

The concept is inspired by the base of five elements from Vastu Shastra as the interior design was based. The five elements Fire, Earth, Water, Air, and Space are depicted here where they all meet at a singular point to create and attract positive cosmic energy. The concept also promises to provide a space where the client can thrive which is Vaas: Live Tu: you, a place where you live or dwell.

The design took inspiration from the origin of the client a sovereign investing company and its rooted culture in UAE. The cloth represents the client's organisation as it is reaching out to new horizons with boundless growth as it is flowing out of the frame. The concept also promises to provide a space where they can thrive which is represented by the gateway.

The concept design is based on transforming something raw into precious & valuable. The raw mineral/stone represents the space that we will be converting into a beautiful space i.e.; Diamond!

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Corporate Brochure Design